Wal-Mart and Health Insurance?

Wal-Mart makes some pretty big health insurance announcements over the last 2 days.

First, from yesterday:

Wal-Mart enters health insurance business – In this article, Wal-Mart discusses their plans to sell health insurance at 2,700 of their stores through DirectHealth.com (which is basically GoHealth quoting platform operated by TZ Insurance Solutions, LLC – which looks like an offshoot of Tranzact).  Though it doesn’t look like the agency has been around for very long, this will obviously put them on the map.

Then, today:

Wal-Mart cuts health benefits for some part-timers – I guess this is one of those good news/bad news deals.  Bad news – part-timers are not getting access to coverage anymore.  Good news – some agents will be pitching camp in the stores soon to sell them some new policies.  How is that for the glass is half-full?

It will be interesting to see how Wal-Mart approaches this business and what kind of success they will have. It seems odd that Wal-Mart will not participate in the commissions generated.  I guess they figure that someone who comes for Health Insurance may pick up a Snickers when they are checking out?

Makes sense to me.  I personally can’t wait for the price rollback!

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